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5.0 /5
(25)

54
Tráiler del curso
Bienvenida
Toma notas de tu curso en tiempo real en Frogames Formación
Introducción al Marketing Digital
¿Qué es el Marketing Digital?
Objetivos del Marketing Digital
¿Qué es el Plan de Marketing Digital?
Estructura del Plan de Marketing Digital
Estrategias de Marketing Digital
¿Qué son los objetivos SMART?
Ejemplo de objetivos SMART
Resumen
Introducción
Introducción a la evaluación de nuestro negocio
¿Qué es el Buyer Persona (el Cliente ideal)?
Ejemplo de un Buyer Persona
¿Qué es un análisis Canvas?
El análisis Canvas en profundidad I
El análisis Canvas en profundidad II
Ejemplo real de análisis Canvas
¿Qué es un análisis DAFO y sus diferentes tipos?
Ejemplos reales de análisis DAFO
¿Qué es la Matriz CAME?
Ejemplos reales de Matrices CAME
Resumen
Introducción a la evaluación de la competencia
Nuestros competidores directos
Cómo realizar el documento de análisis de la competencia
Ejemplo de documento de análisis de la competencia
Resumen
Introducción de principales conceptos de marketing digital
Conceptos principales 1
Conceptos principales 2
Conceptos principales 3
Introducción a estrategia general de Marketing digital
¿Qué es el Inbound Marketing?
¿Qué es el Marketing en Redes Sociales? - Parte 1
¿Qué es el Marketing en Redes Sociales? - Parte 2
¿Qué es el Marketing en Redes Sociales? - Parte 3
¿Qué es el SEM?
¿Qué es el email Marketing? - Parte 1
¿Qué es el email Marketing? - Parte 2
¿Qué es el SEO?
Ejemplos de estrategias en casos reales - Parte 1
Ejemplos de estrategias en casos reales - Parte 2
Resumen
Introducción a los KPIs
¿Qué es un KPI?
KPIs Generales
KPIs de las webs y blogs
KPIs de Redes Sociales
KPIs de Redes Publicitarias
KPIs de email Marketing
Resumen

instructor

5.0 /5
(25)

  • Avatar
    Rocío
    (5)
    Ideal for those who want to boost sales and online visibility.

  • Avatar
    Joiser
    (5)
    Super necessary

    I loved the Digital Marketing for Online Business course. It gave me the key strategies I needed to boost my online business successfully.

  • Avatar
    Yvonne
    (5)
    A great marketing course

    They teach you everything you need to grow in this field. Excellent.

  • Avatar
    BORJA
    (5)
    Excellent

    A really comprehensive course, explained really well.

  • Avatar
    Caty
    (5)
    Digital Marketing

    It gives you a key strategy to maximize your online presence and sales, covering everything from SEO to social media campaigns

  • Avatar
    Gustavo
    (5)
    From Click to Customer: Master Digital Marketing to Scale Your Online Business

    This course is your complete guide to turning your digital presence into a conversion machine. From digital marketing fundamentals to the most effective tactics for attracting, retaining, and monetizing audiences, the content is designed for those who want real results in the online world.

  • Avatar
    Rosa
    (5)
    Excellent balance between strategy, channels (SEO, social media, email) and metrics.

  • Avatar
    Carlos Alberto
    (4)
    Good introduction

    A very complete course with clear and easy-to-understand examples.

  • Avatar
    Amanda Rocio
    (5)
    DIGITAL MARKETING COURSE FOR BUSINESS

    Excellent, I understood lots of concepts to apply to my business, thanks!

  • Avatar
    Nicolas
    (5)
    Really dynamic

    I loved this Digital Marketing course, it covers the main points to get started and understand it for practical use :)!

  • Avatar
    Santiago
    (5)
    It helped me stop 'posting just to post' and start designing a strategy that actually converts

  • Avatar
    Jorge
    (5)
    Strategies that actually convert

    This isn't your typical theory-only course. Here I learned how to navigate social media and segment audiences in a way that's brought me real clients. I feel like I'm no longer throwing my budget away when I try to promote a business.

  • Avatar
    Marc
    (5)
    Perfect

    It was a great help for me to gain deeper knowledge in the world of digital marketing

  • Avatar
    Javi
    (5)
    The boost my idea needed

    Here I found super clear tips to reach the people who actually care about what I offer. I feel like now I have a real plan and I'm not just guessing what to post to grow my business anymore, which gives me huge peace of mind.

  • Avatar
    Eulogio
    (5)
    Magnificent Course

    I'm learning so many concepts with this course that'll really help me promote my web and games. It's great to create games, but even better when they reach your audience. Highly recommended!

  • Avatar
    Giovanni
    (5)
    Tangible results for my business

    The sections on SEO and conversion strategies are pure gold; I've been able to apply what I learned from day one and I'm already seeing improvement in customer engagement. It's an investment that pays for itself if you're willing to grow your project online

  • Avatar
    Nicolás
    (5)
    What a gem! A key course so you don't waste money on advertising in 2026.

  • Avatar
    Jackeline
    (5)
    I learned how to attract, convert, and build customer loyalty online

  • Avatar
    Nieves
    (5)
    learn how to attract, convert and retain customers with strategy and authenticity

  • Avatar
    Angel
    (5)
    Digital Marketing for Online Business: master the strategies that sell

    This course teaches you how to apply the main digital marketing tools and strategies to boost online businesses from scratch. You'll learn to create your buyer persona, perform Canvas, SWOT and CAME analysis, identify key platforms, design effective campaigns and measure results with real metrics.

  • Avatar
    María
    (5)
    Digital marketing with a hands-on approach

    I really liked the practical focus of the course. It doesn't just stick to theory—it shows you tools, strategies, and real cases for selling online. Perfect for entrepreneurs or small businesses.

  • Avatar
    Samuel
    (5)
    I'm really grateful for this course

    The social media strategies section helped me connect better with my audience. My sales went up and my customers are happier

  • Avatar
    Gabriela
    (5)
    This course is pure gold

    the social media section helped me increase my business visibility. Now I have more clients and it's all thanks to the tactics I learned.

  • Avatar
    danison
    (5)
    If you have an online business, this course is a must

    This course transformed the way I promote online businesses. I learned Digital Marketing strategies that will definitely help me increase sales and reach more customers through the internet.

  • Avatar
    Carlos
    (5)
    The course is really easy to follow and it's divided into modules that let you learn progressively!

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Entrepreneurship Path

The ultimate bundle with all our Entrepreneurship courses to develop your soft skills and bring your business to life. Includes upcoming courses and updates and improvements to the current ones.

Essential Guide to Starting a 6-Figure Online Business

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Essential Guide to Starting Your Social Media Presence

Learn to create optimized social profiles to kick off your social media presence the right way

15 classes

Habilidades Blandas, cinco elementos para comenzar

Add, refine or improve your professional, academic and social interaction skills in topics such as communication, teamwork, time management, etc.

44 classes

Habilidades Blandas, perdiendo el miedo a la IA

Learn techniques and concepts to help you overcome your fear and start using AI in your daily activities

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Negociación entre áreas tecnológicas y no tecnológicas

The concepts, processes and techniques we'll cover in the course are a guide to help you negotiate more effectively

27 classes

Excel de cero a principiante

Start your Excel journey with our beginner course to learn how to download Excel, import your data, implement your first formulas, and create your first charts using the Microsoft Office suite.

51 classes

Marketing Digital para Negocios Online

Master Digital Marketing for Online Business and boost your sales through the internet

54 classes

Introducción al mundo del Business Intelligence

Dive into the world of business intelligence to make decisions based on available data

25 classes

Excel de principiante a intermedio

Take your Excel skills to the next level with our intermediate course. Learn to use conditionals and Excel functions, perform mathematical operations, and create your first templates using the Microsoft Office suite.

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Complete LaTeX Course: from zero to expert

The most complete course in Spanish to learn LaTeX, the language for writing scientific-technical texts and mathematics professionally in just a few hours

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Probabilidad y Estadística aplicada a Negocios y Empresas

Learn to apply statistics and probability to business and company problems using your own data or your clients' data

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15 días de Power BI - El bootcamp completo de Power BI

Learn Power BI from scratch through hands-on projects. Become a data analysis master in no time! Unlock the secrets of data visualization and take your career to the next level

199 classes

Introducción al Blockchain con aplicaciones en la industria

Learn how Blockchain is the most disruptive technology right now and how it's influencing and transforming industries and companies in the 21st century

33 classes

Supply Chain Design

Learn to design your supply chain or take it to the next level

47 classes

Cómo promocionar tus apps y juegos en la App Store

The ultimate guide to start promoting your apps and video games covering all aspects of ASO, virality, KPIs and promotion on Apple's App Store

43 classes

App Store Optimization (ASO) de la A a la Z

Master App Store Optimization (ASO) techniques like an expert, starting from the fundamentals, and increase downloads of your apps and games for both iOS and Android

34 classes

Inteligencia Artificial Moderna con Cero Código

Create 5 practical projects and unleash the power of Artificial Intelligence to solve real business problems without writing a single line of code

79 classes